Customer Relationship Marketing Manager

  • Permanent
  • Ref #395837JR
  • Posted 1 week ago
  • Durban, Kwazulu Natal, South Africa, Africa
  • Digital, Hospitality, Marketing
Employer Description

Hospitality group with head office in Durban.

Job Description

Hospitality group seeks the services of an experienced CRM (Customer Relations Marketing) Manager to head up the implementation of Microsoft Dynamics Software across the Group. The individual should have minimum 5 years related experience and be able to liaise with various department Managers to structure campaigns and communications throughout the group’s customer base, to improve customer relations and sales of the groups products and services.

This role would be a very analytical one where they would need to work out how to Generate more revenue and capture the leads that they receive and convert them more into solid business for all arms in their sales division – Reservations/Telemarketing, EPO, Point Systems, Reservations/Rentals, etc.)

  • Customer journey development – creating and maintain customer satisfaction goals.
  • Creating work flows and Journeys for their Sales Divisions.
  • Create plans to address the business needs which may fluctuate from time to time.
  • Addressing customer concerns and complaints in most effective manner.
  • Creating sales plans to generate and increase revenue.
  • Marketing to optimize data and utilize such to achieve optimum turn-around times.
  • Building long term relationships with key clients
  • Study competition to find new ways to retain customers
  • Collaborate with internal teams.
  • Make recommendations based on data interpretation.
  • Collaborate with sales and marketing to identify customer support and technology problems and resolve them.
  • Proactively offer ideas and insights to improve the customers issues and challenges.
  • Maximize utilization of products or services sold to customers.

You will work remotely mostly but must be Durban/KZN based as the director does occasionally organize meetings at his house and you need to be available to attend them.


Marketing Management Degree or similar


To be considered for this position applicants must have at least 5 years’ related experience be fully computer literate in all Microsoft packages. Experience in Dynamics would be an advantage, alternatively any other CRM system is essential. Ability to take initiative and solve problems independently. Strong communication skills to effectively communicate at all levels. Self-motivated. Must have the ability to multi-task and delegate effectively. Detail oriented, the ability to work with data and numbers and produce effective strategies to optimize sales. Innovative and creative thinking. Ability to work as part of a team and independently. Good organizational and time-management skills.

Salary / Package

R25000 - R35000